Learning to Lead

What today’s transportation and logistics leaders need to know.

Watch President of Logistics, Collins White, discuss the importance of leadership below.

I’m never the smartest person in the room.

And that’s the smartest move I’ve made as a transportation and logistics leader. Leadership is critically important to me. I think it’s the driving force behind the direction of every company — for both good and bad. That’s why my goal is to surround myself with talented people that complement my weaknesses and boost my strengths for the good of the company.

People are the heart of the transportation and logistics industry, whether we’re helping clients in a pinch, or pitching in to give our coworkers a break. I see it as my duty to ensure everybody on our team thrives monetarily, professionally and personally.  

My dad started this company more than 30 years ago with the same priorities. I learned a lot about leadership from him along the way. When there’s a balance between work and home life, most of us tend to be more invested in the company’s success. In turn, the workplace becomes like a surrogate family away from home. 

It’s more than words. We have to lead by example. It’s important for leaders to be involved and understand what they’re asking from the team. It’s not about knowing everything. It’s about putting people in the right positions, so you know where to turn for expertise when you need it most.  

Strong leaders give their teams freedom. It’s ok to get your hands dirty and to take chances, whether you’re a seasoned industry veteran, or a fresh-faced graduate — whether you’re changing tires, driving truck or working in the back office. The best leaders I’ve met in the industry have done it all. They understand. They’re empathetic. Plus, those experiences provide the the insight to make smarter, more well-rounded decisions.  

Being a leader doesn’t happen overnight. And it’s a probably a never-ending quest for me to get to where I want to be for the good of our company. But that’s why I lean on my team.  

After all, they’re the smart ones.  

Collins White, President of Logistics